The overall site navigation menus and use of text and graphics have to be very much limited in every business template. If you use too much text the visitors will feel lethargy to read. At the same time excessive graphics to make the site standout in the crowd is no use if the visitors do not get the clear idea about your website. The navigation menus have to be bold and attractive to the visitors. The overall site needs to be user_friendly.
To spread the businesses globally website is the best medium. Most probably by no other means you can present the business completely to the world visitors! But to take any website to that stature, the site needs to be built with the best business web template! Now you may be thinking how you will understand that you are buying the best layout to build your site! There should be really some easy to understand features _ great color, proper exposition to the products or services, easy navigation, visual presentations and a few more features are in need only.