The Results _ A high_quality web site with a professional_looking header and ebook cover will inspire confidence in visitors. Statistics show that using quality graphics can increase sales by 200 to 300 percent or more. If you don't have the skills to design quality images, and don't have the budget to hire a professional designer, buying well_designed templates are a good option. All you have to do is add your own text and you are ready to go. The result will be a greatly improved chance for increased sales.
If you understand the principles behind website templates you will immediately see the huge benefits to WordPress template systems. Basically it is designed to hookup automated template ideas to a system via which a client who knows nothing about anything can access your site (behind password protection obviously) and update and manage the website that you leave him.