Buy business web template with total customization option. You may get layouts in the market designed superbly but with little scope of customization. On the other hand if you go for open source developments like the Drupal, Joomla or others then you should buy layouts designed for particular themes. Otherwise your developers or the designers will face problem to make layouts completely fit for your business. Even in SEO related changes there will be problem.
Either way, the template you use for your newsletter is very important. Here are 4 free tips about how to create a good newsletter template: Search for Good Templates _ It will be worth it to look around and search for the templates which are proper for your newsletter and its intent. You can find them everywhere. It's a nice way to get some free newsletter template ideas. You should just head to the local library and look at different template designs of other publications and find those which you think is proper for your newsletter. The Nameplate and Masthead _ You must have a nameplate including the name of your publication and the date it is published. You should have a masthead too. Both nameplate and masthead are necessary. Your masthead lets people know the name of the author if your newsletter is personal or it says contact information if it's a company newsletter.