The Details are important _ Pay special attention to the details. They affect your readers very much. Details like alignment of the texts and the number of lines which your paragraphs include, can make readers bored or can interest them. Try not to make your paragraphs longer than 3 or 4 lines. When your paragraphs are short, people will read them easily. But if they are long, it will seem overwhelming to people. The colors you use in your newsletter design is important as well. So you should know a little about colors psychology. It's not hard. You must already know about the effect of every color on people, before designing or choosing your newsletter template.
Inspiration _ Even if you do have the skills and time to create your own web site design, header images and ebook covers, coming up with the right image can be difficult. The blank canvass syndrome has plagued artists and graphic designers forever. A collection of quality web design templates or header templates can provide an almost unlimited supply of inspiration. You can either customize an existing template or take one of the template ideas and create your own totally new image. This will work with any type of templates such as web site templates, header templates and ebook cover templates.