The other design factor aside from the text is the imagery that you can use. Many of the newsletter templates will come equipped with basic clip art or graphics. Others will include areas where you can paste in your own graphs, photographs, or other graphic items that help round out the information. It's important to remember that the first thing that people often look at, even before the headlines, are the images, so make sure that they are strong ones that are eye_catching. Color newsletters also tend to be more appealing than those in black and white, though they can cost a bit more to print.
Working from this generally outline, you can then break down the overall content into smaller articles that are easily digestible by readers. These can then fit into the various boxes and subheadings of the newsletter templates, for an attractive visual layout. It's recommended to break this information down into even smaller bits and pieces, including the use of bullet points and smaller boxes of facts and figures. Graphical information is helpful for business newsletters or the illustration of sales figures. These are just a few of the ways to show your message in an appealing way, which is helped along with the use of the templates.